There is an ongoing debate in the SEO community about whether or not duplicate content affects your site. The phrase “duplicate content penalty” is frequently used, but…
It’s always exciting to see that your website’s traffic is increasing – new eyes on your brand’s content can only be a good thing, right? Unfortunately, this…
Meta tags are an important part of your website’s identity, telling search engines and web crawlers what your pages are about and heavily influencing your rank in…
Since its introduction in 2015, Google’s Google Search Console (GSC) has made monitoring, maintaining and troubleshooting your website’s rank in Google Search results a simple and streamlined…
If your business has a presence online, chances are very good that you’ve heard about the importance of having “quality content” on your website. Quality content can…
You may have heard that no one reads long articles online. It’s a common misconception and couldn’t be further from the truth. In fact, multiple studies have…
Search engine optimization (SEO) is essential to online success. Google favours high quality, relevant content when returning search results. Optimized content is more likely to appear at…