The easiest and most reliable way for a business to connect and communicate with clients, partners, and employees is through email. Email marketing campaigns are particularly effective in drumming up interest in what your business has to offer. Email marketing with Zoho Campaigns is a simple, more effective way to get your story heard by a wider audience, measure the effectiveness of your campaigns, and close more sales.
What Zoho Campaigns Does for You:
- Offers a simple, easy-to-use tool for email campaigns
- Integrates with Zoho CRM so you can track leads and see where they convert
- Real-time, detailed reports for every campaign
Drag-and-drop interface makes designing campaigns a breeze
With elegant pre-designed templates and an easy to use drag-and-drop interface at your disposal, creation of memorable email designs has never been faster or more simple. This means that your team spends far less time creating suitable emails for each campaign, and can instead focus on making the message at hand resonate with audiences.
Email designs are seamlessly formatted for all devices, meaning that they’ll look perfect on a customer’s laptop, tablet, or mobile device. Emails can include vibrant sign-up forms, contact forms and other calls to action that make it easier for readers to make their way to your website or landing page. All of your campaigns can be delivered on custom schedules based on the optimal time of those receiving emails, meaning that your team can set it and forget it, moving on to the next task at hand.
Seamlessly integrates with solutions like Zoho CRM and G Suite
Zoho Campaigns seamlessly integrates with your favourite Zoho solutions, ensuring that data is maintained and updated across your entire organization. Mailing lists and subscribers can be easily imported from solutions like Zoho CRM, Google’s G Suite, and Microsoft Office 365, removing the need for timely manual entry. Campaigns also automatically identifies invalid and spam emails, as well as those who have unsubscribed from your mailing list, ensure that your subscribers are up to date and compliant with data regulations. Fields in Zoho CRM can be easily mapped to Campaigns, giving your team access to more in-depth information about the audiences receiving email marketing messages and simplifying audience segmentation.
Real time reporting to evaluate the success of campaigns as they unfold
With in-depth reporting available at the touch of a button, your business can easily analyze the success of campaign in terms of email delivery, opens, clicks, unsubscribers, and complaints. This in-depth reporting gives you a more accurate idea of how recipients are interacting with your campaigns, allowing you to better tailor them to the unique interests of your audience for better results. Reporting also gives you access to real-time social media stats and geo-location data to help you better measure the performance of your email marketing efforts so that you can make every campaign a success, and not have to wait until the next day to see if your campaign is working or not.
For more information about how ion8 can implement and integrate Zoho Campaigns in your workplace, contact us today.
Ready to take the next step?
Our experts in digital advertising, web design, and cloud communications are excited to partner with you to modify your business processes and guide your team through the transformation.