Search Engine Optimization (SEO) is fundamental to your online marketing efforts. Many business owners come to us with the goal of ranking among top results on Google for certain key terms related to their business, but they quickly learn that this is only the beginning of what expert search engine optimization and digital marketing can do for them.
Go beyond Google's first-page results
SEO efforts can fix problems with your website that are causing Google to rank it lower; these problems usually affect usability and can increase conversions as well as increasing your SEO ranking. Content written to attract search engines will also attract real paying customers. In the case of improving SEO for local search terms, you’ll see increased foot traffic. The benefits of a properly executed SEO strategy are long-term and tangible.
Search engine optimization is often sold in monthly packages. Typically, you pay a monthly retainer for a specific bundle of services, some of which are customizable, but only to an extent.
The problem with packages is that services have to pivot based on changes to a search engine’s algorithm. What works in our first six months together may not continue to do so if Google introduces changes to how it ranks websites. A package doesn’t allow for pivots to your services based on these changes.
Our approach is very different. We come in and look at what your goals are and draw up a roadmap to reach those goals.
We believe in establishing benchmarks and delivering solid results against them, rather than pigeonholing clients into a package of services. Both SEO and digital marketing offer many tools that allow us to measure exact performance, which we share with you on demand and in regular reports.
With ion8, you are always paying exactly for the work we do, not for a fuzzy monthly bundle in which we may or may not be providing certain services. Plus, you’ll get detailed reporting on how your ranking is changing month-to-month, giving you an exact picture of what’s happening in language you’ll understand.
Ready to take the next step?
Our experts in digital advertising, web design, and cloud communications are excited to partner with you to modify your business processes and guide your team through the transformation.
